Cognition Digital Marketing
Data Informed, Strategic, Iterative Marketing

Do It Yourself

Digital Marketing Training & Consulting

Digital Marketing 

Cognition is a digital marketing training and consulting agency who relies on strategy, market research, data science, and analytics to inform all of our decisions. We want to teach you this end to end planning and execution to drive leads and/or sales for your business.

Get in touch with us to set up a consultation, or use the contact form at the bottom of this page to enquire whether our services are right for you.


(412) 945-0779


Digital Strategy Consulting

Whatever your business needs are, we devise a strategy to meet your goals. We listen and plan based on your current marketing efforts, your brand vision, and your budget. We always prioritize the strategies, channels, and tactics that drive the greatest ROI first.

Programmatic Display training

As marketing technology has advanced over the years, the ability to target users across the web has become more and more refined. Using a number of proven tactics and targeting options, such as remarketing, keyword targeting, geo-fencing, and IP targeting, banner ads drive brand awareness and web searches. We will show you how to run the most effective banner ad campaigns, whether you are using Google Ads or a DSP.

Search Engine Marketing Training

Search Engine Marketing is one of the highest converting of all digital marketing channels, regardless of the industry. When a user searches for a product or service on Google or Bing, not only are they showing high intent, but they will likely act soon. We will teach you to use your budget wisely and get the return you need to grow your business.

Email Marketing Strategy

Email marketing is an easy way to reach a responsive audience quickly. We have the ability to avoid spam filters and maintain CAN-SPAM compliance. Email affords you the opportunity to have multiple messages in one creative, perhaps listing services, multiple products, or even a season of events. We can walk you through email prospecting or the best ways to setup your internal email drip campaigns.

Social Media Marketing

Social, primarily Facebook, should be a staple for most marketing plans. Users in Facebook, Twitter, LinkedIn, Pinterest, or even Reddit, have self identified as prospects for your business based on their likes and interests. We will walk you and your team through the ins and out of all of these platforms and set you up for social media buying success.

Web Analytics Training and Classes

We don't spend one dime of marketing budget until we are sure that web analytics and lead/sale tracking is setup properly. We want know that the only way to prove ROI is to show precisely what happened after someone clicks from an ad to your website. We can teach you from the very basics of analytics setup to lead tracking with your CMS, CRM, and e-commerce platforms.


It is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories, instead of theories to suit facts.
— Sir Arthur Conan Doyle


Let's Chat.

Use the form below to contact us regarding your marketing enquiry. Please be as detailed as possible. Include your industry along with any specific requests. To help us best service your enquiry, we recommend that you first describe any pain points your business is currently having before telling us what you want to achieve. You may also email or call us to make an appointment.

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